About

A passion for making complexity simple

I’m Birte Rommeswinkel. A systemic thinker, structure builder, and digital strategist. With over 20 years of experience in digital transformation, marketing, and team leadership, I help turn big visions into structured, actionable projects.

I work fractionally, yet embedded. Always as a peer, often in the background, never without impact.

Profile pic of Birte Rommeswinkel, fractional Marketing PMO (expert for strategic marketing, operational leadership and project management), laughing and in front of light turquoise background - picture by giovannimafrici.com

I work with people who want to change something but don’t know where to start. Structure is my tool. Substance is my drive. I believe good work needs clarity – and that real change doesn’t need to be loud.

Clarity Over Control

I bring structure, not bureaucracy. Focus comes from shared understanding, not micromanagement.

Substance Before Noise

From vision to execution – with speed, pragmatism, and the right tools across all channels. I build what lasts – with depth, alignment, and real impact.

Embedded, Not External

I work inside the system. Hands-on, co-responsible, and always connected to the outcome.

Who I Work With

  • SMEs in growth, rebranding or transformation
  • Agencies in need of senior strategic support
  • In-house marketing teams adapting to New Work and digital challenges

Sample scenarios:

Implementing workflow tools and campaign planning

Supporting brand repositioning with focus on sustainability or talent

Structuring a marketing team post-remote transition

blue ocean from above - shoreline with breach and waves - Birte Rommeswinkel - Pic-by-shifaaz-shamoon-sLAk1guBG90-unsplash-scaled

Remote-Ready & Asynchronous by Design

I work natively in distributed environments – using smart documentation, async collaboration, and digital tools to keep projects moving, no matter the location.

Change Resilience & Adaptability

I adapt quickly, stay focused, and help others do the same. Change isn’t a disruption, it’s momentum – and I know how to harness it.

Proactive Ownership

I work inside the system. Hands-on, co-responsible, and always connected to the outcome.

blue ocean from above - shoreline with breach and waves - Birte Rommeswinkel - Pic-by-shifaaz-shamoon-sLAk1guBG90-unsplash-scaled

Certifications

2024 Professional Agile Leadership I (PAL I)

2024 Professional Scrum Master I (PSM I)

2019 Online Marketing Manager

2004 Diploma in Marketing & Communication

Profile Picture Birte Rommeswinkel – Marketing PMO + Operations Lead - Pic by © Giovanni Mafrici
WORKING TOGETHER

Ready to elevate?

Let’s collaborate and create something extraordinary.

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